Saudia Named the Official Airline Partner of Riyadh Fashion Week 2025

Elevating Saudi creativity on the global stage

Riyadh, October 14, 2025:

Saudia, the national flag carrier of the Kingdom of Saudi Arabia, has announced its sponsorship of Riyadh Fashion Week 2025 as the Official Airline Partner. Hosted by the Fashion Commission under the Ministry of Culture, the event will take place from October 16 to 21, bringing together international designers, global media, and creative talents to celebrate the Kingdom’s growing influence in fashion and design.

As the Official Airline Partner, Saudia is flying in designers, media, and guests from key international destinations, reinforcing its role in bringing the world to the Kingdom, connecting cultures, and championing Saudi creativity on a global stage. Aligned with Vision 2030, the partnership reflects Saudia’s commitment to spotlighting local talent, fostering cultural exchange, and supporting the Kingdom’s rising creative economy.

Khaled Tash, Chief Marketing Officer of Saudia Group, stated: “Riyadh Fashion Week embodies the creativity, confidence, and global spirit of today’s Saudi Arabia. As the Official Airline Sponsor, Saudia is proud to play a role in connecting international audiences with the Kingdom’s dynamic cultural scene and supporting the creative industries that are shaping its future”.

Burak Cakmak, Chief Executive Officer of the Fashion Commission, stated: “Saudia’s partnership reflects how national institutions are working together to champion Saudi creativity on the global stage. By bringing together designers, media, and industry leaders from around the world, this collaboration strengthens the creative ecosystem driving our fashion sector forward and highlights the Kingdom’s distinctive cultural identity to international audiences.”

Saudia continues to expand its global connectivity through a growing network of over 100 destinations across four continents, supported by one of the world’s youngest fleet. Committed to delivering world-class travel experiences that reflect the warmth of authentic Saudi hospitality, Saudia plays a vital role in advancing the goals of Saudi Vision 2030.