Saudia Partners with United Pharmaceutical Company to Elevate AlFursan Loyalty Program

Continuing to expand AlFursan‘s benefits and offers

Jeddah: February 4, 2025:

Saudia, the national flag carrier of Saudi Arabia, has signed its first partnership in 2025 with United Pharmaceutical Company. This collaboration allows AlFursan members to earn 1 mile for every 4 points earned through the United Pharmacy loyalty program “Maksab”.

The agreement was signed by Mr. Justin Hyams, General Manager of Commercial at AlFursan, and Dr. Rowida Yassin, Chief Marketing Officer of United Pharmaceutical Company.

Mr. Essam Akhonbay, Vice President of AlFursan Loyalty Program at Saudia, stated: “Expanding partnerships and diversifying partner sectors is a strategic priority aligned with AlFursan’s transformative developments aimed at enhancing member trust and loyalty while optimizing digital processes. The enhanced rewards package now includes innovative options that provide members with competitive advantages along with exclusive offers.”

Mr. Khalid Yassin, CEO of United Pharmaceutical Company, said: “We are proud to announce our strategic partnership with Saudia and AlFursan, reinforcing our commitment to innovative services that add real value to our customers. This partnership reflects our shared vision of providing integrated services and serving the community.”

AlFursan members have access to a wide range of offers and rewards through global partnerships across various sectors, including banks, hotels, car rental companies, telecommunications, retailers, and insurance. As a member of the SkyTeam alliance, Saudia enables AlFursan members to access a vast global airlines network, earn miles, and redeem them with partner airlines.